Kogan Page

Книги издательства Kogan Page:

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Bold: How to Be Brave in Business and Win

Энди Миллиган, Шон Смит

2011, Kogan Page, 336 с.

In every industry, some brands stand out from the crowd because of their distinct way of doing things. These companies challenge conventional wisdom and industry norms to win in their markets. They see their customers and employees as members of a li ...

Цена: 605 грн.

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Distribution Channels: Understanding and Managing Channels to Market

Джулиан Дент

2008, Kogan Page, 336 с.

You can buy this book in russian translation, book title "Все о дистрибуции." Distribution represents about 50% of the activities of almost every industry and is critical to a company’s success. Distribution is about more than logistics; it is about ...

Цена: 1242 грн.

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Preparing the Perfect CV : How to Make a Great Impression and Get the Job You Want

Ребекка Корфилд

2010, Kogan Page, 160 с.

Every job hunter needs an impressive CV that describes their educational and professional history. A well-prepared and individually tailored CV is invaluable and can greatly improve your chances of getting the job you want. Preparing The Perfect CV ...

Цена: 270 грн.

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The Retail Champion: 10 Steps to Retail Success

Клер Рэйнер

2012, Kogan Page, 224 с.

With both small and large retailers collapsing, consumer confidence is at an all time low. The Retail Champion provides a practical ten step method showing independent retailers how to map out a unique plan so that they can thrive, even in uncertain ...

Цена: 1260 грн.

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The Conversation Company : Boost Your Business Through Culture, People and Social Media

Стивен ван Беллегем

2012, Kogan Page, 288 с.

In an age of readily available feedback on sites like Yelp and Facebook, consumer conversations, or word-of-mouth recommendations, client happiness and empowered employees are the pillars of growth in a successful company. However, many organizations ...

Цена: 881 грн.

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Working Abroad : The Complete Guide to Overseas Employment and Living in a New Country

Джонатан Рейвид

2010, Kogan Page, 288 с.

Whatever the reason and however long you plan to stay, moving overseas is not just about deciding what to take with you. Your entire life is about to change and the more prepared you are, the better the relocation will go. "Working Abroad" covers e ...

Цена: 571 грн.

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Brand Together: How Co-Creation Generates Innovation and Re-energizes Brands

Николас Инд

2012, Kogan Page, 256 с.

Any business that wants to continue growing has to consider new ways of developing and engaging with customers and clients. Innovation and co-creation have emerged as the key topics in the post-recession business environment. Brand Together will sh ...

Цена: 888 грн.

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Strategic Business Planning: A Dynamic System for Improving Performance & Competitive Advantage

Клайв Ридинг

2004, Kogan Page, 352 с.

You can buy this book in russian translation, book title "Стратегическое бизнес-планирование." A clear and robust business strategy is essential to any successful enterprise. It must be understood by employees, customers, and stakeholders, and must ...

Цена: 1066 грн.

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Mash-up! How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier

Иан Сандерс, Дэвид Слоли

2012, Kogan Page, 256 с.

The days of being defined by a single job title are vanishing. The future of business is project-based, rather than role-based, and the people who will thrive in this kind of economy are labeled by Fast Company as "Generation Flux." They are adaptab ...

Цена: 563 грн.

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Customer Care Excellence: How to Create an Effective Customer Focus

Сара Кук

2011, Kogan Page, 288 с.

You can buy this book in russian translation, book title "Клиент в фокусе. Как поместить интересы клиента в центр внимания вашей организации." With more choice than ever before, customers today have high expectations of products and services. Busines ...

Цена: 888 грн.

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Embodied Leadership: The Somatic Approach to Developing Your Leadership

Пит Хэмилл

2013, Kogan Page, 280 с.

We dont need leaders who know about leadership - we need leaders who embody the capacity to lead in the midst of ambiguity and complexity. The concept of embodied leadership is derived from somatic coaching, a unique approach that brings the body for ...

Цена: 1317 грн.

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Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity

Кит Линкольн, Ларс Томассен

2009, Kogan Page, 320 с.

Private labels, also known as “store brands” or “house brands,” have long been associated with inexpensive name-brand knockoffs. In recent years, however, retailers have begun marketing higher-quality products under their private labels. The result h ...

Цена: 533 грн.

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