Kogan Page

Книги видавництва Kogan Page:

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Warehouse Management : A Complete Guide to Improving Efficiency and Minimizing Costs in the Modern Warehouse

Гвінн Річардс

2011, Kogan Page, 344 с.

You can buy this book in russian translation, book title "Управление современным складом." Warehouses are an integral part of the modern supply chain, involved in sourcing, producing and distributing goods. However, due to the complexities of warehou ...

Ціна: 1764 грн.

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Develop Your Assertiveness

Сью Бішоп

2013, Kogan Page, 168 с.

Develop Your Assertiveness offers simple techniques to enable professionals, students and job seekers to speak up and say what they mean at work and at home. Packed with examples and exercises, it is a self-help guide covering topics such as: tension ...

Ціна: 375 грн.

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The New Strategic Selling

Роберт Міллер, Стівен Хейман, Тед Тулея

2011, Kogan Page, 288 с.

Learn from one of the bestselling books on sales ever published, which has cemented itself as the must-read for any sales or marketing professional, written by leaders at Miller Heiman - the global lead in sales and development. Strategic Selling pr ...

Ціна: 1562 грн.

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The Conversation Manager: The Power of the Modern Consumer, the End of the Traditional Advertiser

Стівен ван Беллегем

2012, Kogan Page, 224 с.

The increasing popularity and importance of social media in the recent years has created a growing gap between modern, internet savvy consumers and traditional advertising. Since old tried and tested marketing techniques are no longer effective, ma ...

Ціна: 711 грн.

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IQ Testing : Increase Your Vocabulary and Develop Your Powers of Calculation and Logical Reasoning

Філіп Картер, Кен Расселл

2009, Kogan Page, 176 с.

IQ Tests - standardized tests designed to measure intelligence - are used as part of the recruitment process for many jobs. IQ Testing will familiarize readers with the different types of test, reduce nervousness, and increase their chances of pa ...

Ціна: 756 грн.

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Talk Normal : Stop the Business Speak, Jargon and Waffle

Тім Філліпс

2011, Kogan Page, 184 с.

Most large companies have entire departments devoted to communications, but company mission statements and press releases are becoming harder to understand. With the humorous and sometimes poignant style of foolishness that plagues the world of "The ...

Ціна: 461 грн.

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Digital Wars : Apple, Google, Microsoft and the Battle for the Internet

Чарльз Артур

2012, Kogan Page, 272 с.

Which of Apple, Google and Microsoft had an office with a "drawer of broken dreams" ---and what (real) objects lay inside it? When did Microsoft have the chance to catch Google in making money from search ---and who vetoed it? Why did Google test 40 ...

Ціна: 533 грн.

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Branded Beauty: How Marketing Changed the Way We Look

Марк Тангейт

2011, Kogan Page, 288 с.

Tungate delves into the history and evolution of the beauty business. From luxury boutiques in Paris to tattoo parlors in Brooklyn, he talks to the people whove made skin their trade. Full of fascinating detail on such great names as Revlon, Estee La ...

Ціна: 711 грн.

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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Мартін Ліндстром

2012, Kogan Page, 272 с.

You can buy this book in russian translation, book title "Вынос мозга. Как маркетологи манипулируют нашим сознанием." Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. In Brandwashed, he turn ...

Ціна: 508 грн.

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Readymade CVS: Winning CVS and Cover Letters for Every Type of Job

Лінн Вільямс

2012, Kogan Page, 248 с.

Readymade CVs will help all job hunters to get that crucial interview. After setting out the ground rules for preparing a CV, the author offers a large selection of specimen CVs which readers can personalise to suit their own circumstances. ...

Ціна: 439 грн.

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Risk Management

Пол Хопкін

2013, Kogan Page, 288 с.

Risk management is not just a topic for risk professionals. Managers, business owners and directors at all levels must be equipped with an understanding of risk and the tools and processes required to assess and manage it successfully. Risk Manageme ...

Ціна: 1562 грн.

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Six Figure Management Method: How to Grow Your Business with the Only 6 KPIs Youll Ever Need

Патрік Джорджес, Джозефін Хас

2013, Kogan Page, 256 с.

Measuring and improving performance is critical for managers who want to achieve successful business growth. However, standard key performance indicators (KPIs) can be overly complex and therefore ineffective in managing productivity. Six Figure Mana ...

Ціна: 1073 грн.

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